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  • The Life of an Interior Designer with Natalie Chong
  • Post author
    Jack Fouracre

The Life of an Interior Designer with Natalie Chong

The Life of an Interior Designer with Natalie Chong

Have you ever considered working with a designer? Maybe you haven’t in the past, but once you’re in the thick of renovating or decorating you might wish you had. Working with an interior designer helps to make sure that you don’t have any clashing styles between two parties (take a husband and wife trying to decide on colour schemes, for example) and can help you avoid costly mistakes.

At Son of a Woodcutter, the most important thing to us in any space (and this might be because we spend so much time in our production space) is functionality. We strongly believe in function first, then form. So that fancy mid-century modern chair that looks spectacular? It’s pretty much useless if it’s uncomfortable or if it’s in the way (fancy furniture is NOT worth daily stubbed toes).

An interior designer catches these sorts of things and will help you design a functional space. They’re experienced with a multitude of factors like colour, style, form, function and dealing with contractors and other trades people. Timing is also critical – for example, don’t put those tiles up until you’ve added additional studs for floating shelves. By planning ahead, they can also help you with budgeting and managing expectations so that you end up with a final product you’ll be proud of.


We frequently work with interior designers in Toronto and the GTA to create custom furniture that will fit just right in the spaces they design. Custom pieces allow them to design functional rooms with lots of flexibility. We love working with interior designers – they usually come to us with a solid idea of what they need (sketches, samples) and they’re well-versed in industry terminology and design elements!

When we connected with Toronto interior designer Natalie Chong through Instagram, we were excited to work with her to design and build custom furniture for her clients. So, we wanted to know a little bit more about her life as an interior designer. Here’s what she had to say!

When did you realize your were passionate about interior design?

I knew from when I was 16! I used to watch design shows on HGTV, specifically Sarah Richardson when she had her show "Room Service" The original Pinterest ideas as I like to call it. It was amazing. She was a total inspiration for me to pursue design/that creative field.


What's a regular day in your job like?

Oh gosh, those are all different. But usually it consists of design meetings with clients, sourcing, then meeting with trades on job sites. 90% of the time I am in my car. Driving from one thing to another. Other days I am at my computer doing drawings with my assistant or prepping for a client presentation.

Why work with custom furniture makers?

I really strive to work with local. Shop local, work with local and support other makers. Everyone else helps me do my job and do it better. I can't make a table from scratch, or create a kitchen, or upholster a chair. So I need other trades and makers to help me do my job!

I believe that supporting a group of individuals who are passionate and excited about design as much as I am also helps me feed my own personal creative needs. I love collaborating and working with other people who are the best in their trade because then it feels more inclusive and better thought through.


Why is it important to support Canadian brands as a Canadian interior designer?

Same reasons as supporting local. We live in a great country that is full of opportunity and creatives. Why not? If we can feed back into our country and society in useful and beautiful ways I honestly can't think of a better reason TO NOT. I think it helps our society and country as a collective. Appreciating and understanding where we came from but also where we live in incredibly important. But also - have you seen the US political climate lately? I am so grateful I live HERE.

If you’re looking for an amazing interior designer in Toronto, you can check out Natalie Chong’s work on Instagram and give her a follow @lovenataliechong.

Are you an interior designer looking for custom furniture? Contact us!
  • Post author
    Jack Fouracre